NORA MAGUS is a comprehensive furniture brand under Beijing Nora Magus Furniture Co., Ltd., integrating sales, research, development, outsourcing, and production. The brand is dedicated to custom solutions for residential interiors, commercial spaces, hotel projects, and international trade. Based in the suburbs of Beijing, the company operates a modern 15,000-square-meter production facility staffed by a team of over 100 professionals.
Founder
Chen Hongwei
Founded
April 16, 2014
Brand Introduction
NORA MAGUS aligns with market trends in structure, craftsmanship, materials, and service philosophy, maintaining a market-oriented approach with a focus on channel collaboration. Committed to superior quality and eco-friendly, stylish products, the brand fulfills the demands of high-end customization by delivering excellence through meticulous craftsmanship.
Product Philosophy
Excellence in Quality, Delight in Taste
Brand Culture
NORA MAGUS values minimalist aesthetics, upholding the spirit of craftsmanship. With an unwavering commitment to excellence, environmental responsibility, and customer-centered service, the brand delivers a premium custom experience.
Brand Development
• Foundation Phase
From its inception, NORA MAGUS has been positioned within the high-end custom furniture market, with a focus on product innovation and technical expertise. The brand invested significantly to establish a modern 15,000-square-meter factory and built a skilled team of over 100 industry professionals.
• Expansion Phase
NORA MAGUS expanded its business scope, successfully entering the high-end villa and residential markets. The brand’s offerings in commercial, hospitality, and real estate sectors became vital drivers of its growth.
• Innovation Phase
The brand continues to invest in research and development, committed to introducing trendsetting furniture that meets the demands of high-end clients.
Service Offerings
• Residential Interiors: Custom solutions for high-end villas and apartments, including fixed cabinetry, wall finishes, and wall panels.
• Commercial Props: Customizable furniture, display cabinets, and exhibition props for branded stores, 4S dealerships, fashion boutiques, and salons.
• Hotel Projects: Movable and built-in furniture solutions for hotels, restaurants, clubs, and office spaces.
Product Portfolio
• Movable Furniture: Space-specific furniture solutions, including design, color samples, fabric matching, and custom production.
• Built-in Carpentry: In-depth design of doors, walls, and cabinets per construction drawings, with precise onsite coordination, delivering quality high-end carpentry.
• Metal Products: Specialized production of stainless steel furniture, metal screens, partitions, and trim.
Brand Aesthetics
• Luxurious Minimalism: Italian minimalist, Italian luxury
• New Chinese: Modern Chinese, Classical Chinese
• Modern Simplicity: Ultra-minimalist, stylish simplicity
• European and American: American countryside, American classic, British, French, European
Notable Projects
• Eilie Hotel, Shanghai
• Starlight Huayuan Hotel, Inner Mongolia
• Erdos 1980-POP, Wuhan Dream City
• ELF207 Nightclub, Beijing
• Erdos Ranch, Inner Mongolia
• Hengtong Technology Hotel Apartments
• Yulongwan Sales Center, Hubei
• Copper Bull Club
• Demao Tang Residence, Huangshan